The Full List Formula™️The Shortcut to a Never-Empty Waitlist
Attract serious puppy buyers, automate follow-up, and grow your breeding kennel with ease.
The Full List Formula™️Is
Your All-in-One Website + Email Funnel Built to Sell-Out Your Litters
The Full List Formula™️ is a done-for-you website and email system designed specifically for dog breeders who want to stop chasing buyers and start growing a waitlist that stays full.
We build you a high-converting, mobile-optimized website paired with a smart
email follow-up funnel that:
🟠Captures serious inquiries
🟠Nurtures buyers automatically
🟠Sends them directly to your puppy application
🟠Highlights your upcoming litters
🟠Builds trust and credibility with every visit
No tech stress. No guesswork.
Just a beautifully simple system that works for you 24/7 — so you can focus on raising great dogs, not managing your website.
Here’s What’s Built Into Your Full List Formula™️ Website
🟠Your Kennel Info (Name, Address, Phone)
Helps buyers find you fast and builds instant trust.
🟠Lead Magnet Built In
Grow your email list with a downloadable guide or puppy prep checklist.
🟠Automated Welcome Sequence
Every new lead gets a professional, personalized follow-up — hands-free.
🟠Puppy Application Form
Pre-qualify homes and streamline your buyer conversations.
🟠Upcoming Litters Section
Showcase future puppies and keep your waitlist full.
🟠 Social Media Integration
Let buyers connect with you wherever you’re active online.
Subscribe to Grow Your Kennel Without the Tech Overwhelm
You didn’t become a breeder to build websites or manage marketing funnels.
That’s why we do it all for you — no tech skills or pricey designers required.
With The Full List Formula™️you get:
✔️ A fully managed setup in your own GoHighLevel sub-account
✔️ The freedom to update litter info and monitor leads anytime
✔️ Automated email follow-ups that work while you sleep
All the tools you need to grow in one simple, stress-free system.
Pricing
$199/month
Cancel anytime, no contracts
Testimonials
Rich Harris
This is a continuously evolving market. The training makes you realize how much more can be done to market your business.
Sandra Mazzon
Lesli is so smart!
I'm 57 and not very good with technology lol. Lesli is easy to follow and makes learning fun! Can't wait to see what my website is going to look like! Very reasonable rates to learn how to grow a successful dog breeding business! Join our group!
Jennifer Laatz
Lesli really pours her heart into helping you succeed. Very personable, professional and responsive. Easy to work with.
Sandra Mazzon
This is a continuously evolving market. The training makes you realize how much more can be done to market your business.
Rich Harris
Lesli is so smart!
I'm 57 and not very good with technology lol. Lesli is easy to follow and makes learning fun! Can't wait to see what my website is going to look like! Very reasonable rates to learn how to grow a successful dog breeding business! Join our group!
Jennifer Laatz
Lesli really pours her heart into helping you succeed. Very personable, professional and responsive. Easy to work with.
Frequently Asked Questions
Got Questions? Fetch the Answers You Need Below!
I already have a website. Why would I need yours?
Most breeder websites aren’t built to convert. Ours are designed specifically for puppy sales - with mobile optimization, built-in applications, email follow-up, and clear calls to action. If your current site isn’t helping you build a waitlist or capture leads, it’s costing you more than a subscription ever will.
I’m not tech-savvy. What if I can’t manage it?
You don’t have to. Our system is completely done-for-you. We handle the design, setup, and even the email automations. You get a professional breeder website that works in the background - no tech stress required.
I don’t have a big list for email marketing.
That’s okay! Most breeders don’t realize they already have a list—from past buyers, messages, texts, and DMs. We help you organize what you’ve got and build from there. Our automation system turns even a small list into a powerful tool for sales and referrals.
I’m not sure it’s worth the monthly cost.
If your website and follow-up system help you sell even one extra puppy, it’s paid for itself. Our goal is to bring you consistent, qualified leads so you’re not stuck relying on Facebook posts or word of mouth. This is a business asset that works 24/7.
What if I want to stop the subscription later?
No problem. There’s no long-term contract - you can cancel anytime. But most breeders stay because they start seeing better results, fewer tire-kickers, and less time wasted on unqualified buyers.
I’ve been burned by marketing people before.
We get it. That’s why we work exclusively with breeders and pet businesses. We understand your world and focus on real, practical results - like getting more applications, more reviews, and more control over your sales process.
I don’t have time to deal with another project right now.
That’s exactly why we built this service. We do the heavy lifting. You get a website and email system that saves you time by filtering leads, following up automatically, and answering FAQs - so you can focus on the dogs.
Will it really help me sell more puppies?
Yes - if you have a solid program and you're committed to showing up professionally. Our system helps you attract better-qualified families, builds trust through automation, and ensures you never miss a serious lead. It’s designed to simplify your sales process so you can sell more puppies, for more money, to the right homes - without working harder.
About Lesli Rose
I'm Lesli Rose, a lifelong breeder and marketing expert who’s been helping dog breeders grow their programs and profits since the 90s. I’ve bred American Bulldogs since 1998, run two national registries, and hold certifications as a judge, show host, and digital marketer.
DigitalDog.Biz is where my passion for dogs and digital strategy come together. I created it for breeders who want simple, effective marketing that actually works—without tech overwhelm or huge upfront costs. We build high-converting websites and automated follow-up systems that attract better buyers, eliminate tire-kickers, and help you sell your puppies with confidence.
I especially love working with women who want to stay home with their kids and still thrive financially. You deserve a business that supports your life, not one that takes it over.
Let’s make that happen.
DigitalDog.Biz
Unleash Your Online Potential With Our Services! 🚀
🐾 Grow at Your Own Pace: One Smart Step at a Time
Once your foundation is in place — with a mobile-friendly, high-converting website and an email funnel like the one included in The Full List Formula ™️you're ready to take your kennel marketing to the next level.
Here’s how we help you scale your success, one strategic step at a time:
✅ Step 1: Activate the Conversation
Chatbot Setup
🟠Add a smart assistant to your website and socials to answer FAQs, qualify leads, and save hours of back-and-forth messaging.
Database Reactivation Campaign
🟠Wake up your old leads with automated messages that generate renewed interest, referrals, and repeat buyers.
✅ Step 2: Build Trust with Reviews
5-Star Google Review Campaign
🟠A continuous system to request and collect glowing reviews from happy puppy families, because nothing sells like social proof.
✅ Step 3: Own Your Local Market
Local SEO Package
🟠Show up in searches like "[Your Breed] puppies near me" by optimizing your Google Business Profile, building citations, and posting weekly updates.
✅ Step 4: Attract Buyers Organically
Long-Term SEO Growth
🟠 Grow your site traffic steadily over time with monthly, keyword-rich blog content and on-page SEO improvements.
✅ Step 5: Scale with Ads
Paid Ads Campaigns
🟠Once you're generating steady income, we’ll help you run targeted ad campaigns on Meta, Google, or YouTube to boost traffic, build your list, and fill your waitlist even faster.
Whether you're just starting out or ready to scale, we’ll help you grow with a clear, step-by-step approach with no overwhelm, and no fluff.
👉 Let’s build your marketing engine, one smart step at a time.
